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Throwing basketballs off the roof and visiting employees' parents? CEO Drew Harden shares the keys to an incredible company culture

Drew Harden incorporates energetic fun and employee appreciation into the workplace

Drew Harden is an author, speaker, and CEO based in West Des Moines. 

Harden's leadership style is characterized by his boundless energy, positivity and commitment to putting his team first. He believes that happy, engaged team members are the key to a successful business, and he has made it his mission to create a culture that reflects this belief at his digital marketing agency, Blue Compass.

"My number one purpose is to make our mission, our values, known to our team, to live them out, and to help our team do the same," explains Harden.

To this end, Harden is known for his creative, fun surprises that show appreciation to his team. That includes gratitude banners, wild trick shots, and even visiting employee's parents!

Here are the 5 Keys to an Incredible Company Culture according to Harden.

  1. Visible Values
  2. Appreciative Acknowledgement
  3. Jovial Joy
  4. Constant Connection
  5. Genuine Growth

For more information about the 5 Keys, read Drew Harden's latest book RETAIN.  In it, Harden draws upon his successful journey of turning a toxic workplace into an award-winning company culture that maintains strong employee retention. You might just find RETAIN the perfect present for your boss this holiday season. 

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